Tuesday, 17 June 2008

RESTRICTION ON USE OF THE ATOL LOGO

The CAA has announced that it's restricting the use of the ‘ATOL protected’ logo to ATOL holders only. If you're acting as an agent for an ATOL holder, you're no longer permitted to display this logo. The restriction means that only ATOL holders will be permitted to use the logo in brochures, online, or in shop windows. The decision follows concerns that unlicensed travel firms using the logo when advertising could potentially mislead consumers into believing that travel arrangements are ATOL protected, when this may not be the case. Travel agents should refer to the CAA Guidance

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